About Me

Hello, I’m Imogen, a watercolour illustrator, creative workshop host, and advocate for the joy, peace and connection that creativity can bring.

I love nothing more than creating thoughtful, storytelling illustration and hand lettering. Using ink and watercolour to celebrate places, moments, and memories. Whether I’m illustrating a beloved home, a carefully curated shopfront, or a seasonal garden full of colour and life, my work always starts with stories. It’s about noticing and capturing the quiet details that bring depth and meaning to a piece.

My illustrations have grown into a business that blends bespoke commissions, immersive workshops and product design, all rooted in connection, calm, and craft. It is my passion and my life, which means when I’m doing this, you get the very best of me.

Lets Create Together

Imogen Partridge Illustration_Painting (1).jpg

Why watercolour?

Watercolour painting is my creative home. It’s unpredictable and free, with colours that move and blend in ways you can’t always control, and I love that. It invites you to slow down, breathe, and embrace imperfection; and I believe there’s a lesson in that for all of us. Creativity is healing, calming, and joyful. It helps us process our emotions, reconnect, and pause.

That’s why I’m so passionate about using illustration and workshops to give people not just beautiful artwork, but the experience of creating and feeling differently; it’s a truly amazing tool for everyone; from supporting your mental health and wellbeing to just bringing pockets of joy into your day.

Ways we can collaborate

Bespoke illustrations for businesses: Bespoke hand-painted illustrations that help you stand out, connect meaningfully with your customers, and elevate your brand identity.

Work with me

For individuals: Capturing life’s milestones with bespoke personal commissions, including thoughtful house portraits, family memories, and one-off gifts.

Commission your first piece

For the thoughtful workshop and event organisers: Creative watercolour sessions that are joyful, inclusive and great for mental wellbeing – perfect for client experiences, team days or community events.

Explore calming workshops

Watercolour illustrator Imogen Partridge sits on a bench outside at her allotment. The photo zooms in on her lap with sketchbook and pencil drawing. She is in green dungarees and a white long sleeve top. The grass can be seen in the background. — Photo by Katie Rhona Photography

A close up of llustrator Imogen Partridge's desk, showing a paint set, with a ceramic palette and matching water pot adjacent. Some paint brushes are visible and the edge of Imogen's hand painting. — Photo by Katie Rhona Photography

A few things I love

My paint-stained water pot (made by a dear friend), my beautiful, trusty drawing tools, my sketchbook, and the kettle boiling for yet another cup of tea. My work uniform of Lucy and Yak dungarees, our tiny allotment where I love to sit and paint for hours, or potter with my two wonderful children. All these small, everyday things and moments keep me connected to why I do this work, because creativity is for everyone, not just “artists”.

Watercolour Illustrator Imogen Partridge in her green lucy and Yak courderoy dungarees walking along a bath with a brick backdrop. She's carrying rhubarb and a sketchbook — Photo by Katie Rhona Photography

My Winding Path

Before starting my award-winning illustration business, I spent over a decade designing interiors that told stories. Homes are a diary of a person; spilling out into patterns, objects, and pieces that make up their everyday. And when I worked as a senior designer, every project was about more than how a space looked; it was about how it made people feel and the memories and stories it evoked.

This background shaped everything I do now. I learnt how to listen deeply to what clients truly want to say, translate abstract ideas into tangible experiences, and create artwork with meaning to the onlooker.

You can learn more about my colourful journey below on some of the podcasts I’ve been a guest on.

Listen to my podcasts

Country Homes & Interiors Summer Essay Illustration

Table Setting Diagram Watercolour Illustration

Painting the seasonal essay for Country Homes & Interiors

Creative collaborations since launching

Since starting my illustration business, I’ve been lucky enough to work on some truly beautiful and varied projects:

Oxygen Conservation Maps – combining unique landscapes, properties and species to bring their portfolio of estates to life
The Newman Hotel, Fitzrovia – translating their vision into illustrations used across their website, marketing collateral, and guest experience.
Seasonal Editorial Commissions for Country Homes & Interiors Magazine – providing an “evocative, detailed and joyous image to accompany a feature” in the magazine
Skye McAlpine – creating bespoke-designed mail-out cards for a unique homeware brand that added “that extra special touch to [their] customer experience”
Hampton Court House – capturing the grandeur and personality of this iconic building in watercolour.

…and many more creative collaborations with purpose-led brands who want their story told in a distinctive, handcrafted way. Perhaps you next?

Explore my services

As Seen In:

As featured in section including black and white logos for Country Life, Good Housekeeping, Country Homes & Interiors, Period Living, Inside Kent and Wealden Times magazines

A little creative encouragement

Even if you never pick up a paintbrush, I believe creativity is something we all need, whether it’s gardening, cooking, writing, or sketching. That’s why I started The Creative Covey newsletter, where I share inspiration, stories, and a gentle nudge to carve out creative time for yourself.

Join the Creative Covey